Blog Advertising – Reviews – Articles – Text Links – Ads – Blogs – Branding
Advertising on blogs is big business today. Believe it or not blog articles can range from $50 to $2000 per month. Blog reviews not only build valuable backlinks to your web site which increase your rankings in the search engines like Google but they also build serious brand identity and brand image.
How does this work? A blogger writes an article or review about your web site, product or service. Within that article are anchor text links. This is an example of an anchor text link. This link is targeted to your web site. When search engines come into the blogger?s web site and spider it they see the anchor text and associate it with your web site. Thus they assume that your web site must be important as it relates to this particular phrase. It?s like a vote for your web site about whatever the anchor text says.
The more of these anchor text links that you have the higher you?ll rank in Google, Yahoo and MSN. So if you wanted to rank for the phrase ?Branding Agency? you?d want to have a blogger write a review on their web site and include the phrase Branding Agency as a hyperlink.
The trick is to find quality blogs that are relevant to your web site. If you are a mortgage broker then you?d want to find a real estate blog or financial blog.
Blogs also drive a lot of traffic so increasing site visits and sales is a direct result of blog advertising. To learn more about blog advertising click here:
![[del.icio.us]](http://images.del.icio.us/static/img/delicious.small.gif){kind=small}
