Here are my thoughts:
1. Don’t make a name you can’t pronounce
2. Don’t make a name that requires you to?say “pronounced as”…
3. Oh, and if you’re a search engine trying to take on king Google?make sure the name cuil (you know, your company name)?comes up in your own search results.
p.s. cuil, Google “cuil” and you’ll see yourself at the top of Google’s results, but not your own? Ugh!
Gosh, can’t make this stuff up.