There are some pretty great brands out in brandsland today. What is your absolute favorite? The one you talk to your friends and family about. Or on your blog. The brand you’re in love with. The one brand you would never give up??
My?wife’s favorite?is Oil of Olay.
My absolute must have and favorite brand?is Diet Coke.?
C’mon my fellow branders, what’s your favorite?
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August 21st, 2008 at 9:28 am
My favorite brand is Apple… boring but true… the consistency which they deliver seamless innovative experiences to me is astounding! The focus on total customer touch point design is genius!
August 21st, 2008 at 11:24 am
Dove soap. Love their products, love their website, love the whole package. And though they’ve changed their ads (currently it’s their Campaign for Real Beauty, which I also love), it seems that their message has stayed the same (when I was growing up, Dove’s tagline was, “The best ads for Dove are the women who use it.”) And again, I love their products.
Sonic. Best fast food EVER. When I moved to Southern California, I was sad because the main burger place here is In-N-Out, which I don’t like. One day, I was driving along a street, and saw the neon sign for Sonic. I nearly wrecked my car, I turned around so fast! Fantastic food, and afforable. Good stuff.
August 21st, 2008 at 11:46 am
I’m a big fan of Fox Racing, especially since they moved into Mountain Biking gear. They’ve changed the sport of mountain biking by adding a level of extreme competition.
Oh, and Apple is one of my favorites too, but I get tired of all the hype. Sure they have a powerful brand, but they’re not above mistakes. That’s why I’m giving them an honorable mention.