JetBlue – Just When You Think You’ve Seen Everything

As Yoda would say “hmmm, ruining brand I am”. I’m a HUGE JetBlue fan but lately they’re screwing up…bad. I’ve been reading My JetBlue Lawsuitfrom afar and it’s starting to really get some traction. JetBlue screwed with Bill Baker a witty, funny, smart blogger. Read his saga here.

Anyway, Bill has been really turning the screws to JetBlue so they invited him to a dress rehearsal of their new terminal at JFK airport on August 23. Here’s what one gets by taking part in JetBlue’s gig:

Click to enlarge

Here’s what JetBlue is “giving” you for attending (check out the RSVP date and the party date for a great chuckle):

1. A test Itinerary (to nowhere)

2. Check In at the counter (lines included)

3. Pass through security (lines and possible full body cavity search)

4. Wait (they actual write the word wait) at the assigned gate and board your “flight”

Special note: “Flight” means there is no real flight. You never get to board the plane. You just get to drive to the airport, pay for parking, and then do all the things we most hate when arriving at an airport.

Doesn’t this just sound like a grand time?

JetBlue, what are you thinking?

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2 Responses to “JetBlue – Just When You Think You’ve Seen Everything”

  1. Garland Pollard Says:

    Scott
    I have an answer to your post on Jet Blue. I am sure you know this, but since the terminal is historic, and anyone who remembers the old days of aviation, or likes New York history and has been around JFK, will know the building as the old TWA terminal and will want to see it. But better fun to use the restoration as a way to reward top JetBlue fans like you, rather than placate folks who don’t like the airline.

    Jet Blue Restores Saarinen’s TWA Flight Center

    http://www.brandlandUSA.com

  2. BIG Kahuna Says:

    Welcome Garland,

    I did not know that it’s an historic building. I guess you’d have to be a real fan of old terminals to find this attrative. Personally I would not like to go through the process of flying only not to actually fly anywhere.

    I’ve been a big JetBlue fan for a while but they seem to be changing a bit. Hopefully I’m wrong on this.

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