Yum Brands Just Doesn’t Get It
Yum brands (The parent of KFC, Taco Bell, Pizza Hut, Long John Silver’s, and A&W All-American Food)?has decided to include calorie information on all their menu items. Hooray, now I can know how many calories I eat when I wuff down a 3 piece at Kentucky Fried Chicken. Here’s what they had to say:
“We believe this is the right leadership role . . . to be providing more information so consumers can make better-informed purchase decisions about the food they eat,” Yum spokesman Jonathan Blum said.
Yea, that’s just the reason I stop at a Taco Bell, to lose weight. The reason I eat your greasy, fat pills are because they taste good and are not good for you. If I want to watch my calories I’m not visiting your restaurants.
Why lose focus on who you are and the promise you make? Eating healthy is not and should never be a fast food chains responsibility. KFC is all about hi-calories, yummy greasy chicken. I want the gravy and biscuit when I go there. I don’t want to know it’s 3000 calories. I’m smart enough to know this as a consumer. Which is why I practice moderation.
So go ahead, put up the calories. The people you’re trying to educate won’t care and people like me just might walk out the door.
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October 8th, 2008 at 11:16 am
Gah! When will the craziness end! The whole POINT of fast food, and fried chicken in particular, is that it is NOT healthy!
I think the only fast food place that can get away with printing their nutrition information at this point is Subway–they’ve pretty much built their business on it.
But i guess printing the information is easier than standing your ground and letting your customers take some personal responsibility. “Oh, you ate fried chicken 5 times a week, and now you’re mad because you’re 400 pounds and facing bypass surgery? Sorry, it’s our fault, we didn’t give you printed information to let you know that eating meat soaked in grease can result in weight gain.”
Sheesh…..
October 8th, 2008 at 4:56 pm
Actually I think it’s awesome. It saves me the trouble of having to look up the calorie information online. I have no choice but to eat fast food most of the time, but I am able to maintain my weight because I know what choices to make. You can actually get a decent meal at Taco Bell for 500 calories.
October 17th, 2008 at 11:17 am
I absolutely love this blog. I’m doing my morning weight loss blog reading and found your blog.
I don’t think I’ve been here before, but I’ll be back. Cool blog and thanks for the info.
Kenney
October 19th, 2008 at 1:23 pm
[...] I wrot on Yum Brands and how they’ve decided to include calorie counts on their menu items (Yum Brands Doesn’t Get It). But now I know they are completely out of [...]