http://www.brandidentityguru.com/wordpress/2009/11/16/the-improper-way-to-use-a-tagline/ Branding Opinions From Our Fearless Leader - Scott White Tue, 03 Jan 2012 05:40:07 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.brandidentityguru.com/wordpress/2009/11/16/the-improper-way-to-use-a-tagline/comment-page-1/#comment-4835 Ed Roach Wed, 25 Nov 2009 00:31:59 +0000 http://www.brandidentityguru.com/wordpress/?p=1422#comment-4835 I agree Big Kahuna. "Buyer Be Happy" immediately made me think, "Buyer Beware". Not a link I think you'd want in retail. Do they really need to tell the buyer to be happy - pitiful creative. I agree Big Kahuna. “Buyer Be Happy” immediately made me think, “Buyer Beware”. Not a link I think you’d want in retail. Do they really need to tell the buyer to be happy – pitiful creative.

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