Comments on: When Naming Goes Bad – Oriental Mix http://www.brandidentityguru.com/wordpress/2010/03/21/when-naming-goes-bad-oriental-mix/ Branding Opinions From Our Fearless Leader - Scott White Tue, 03 Jan 2012 05:40:07 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Cadillac Rojo http://www.brandidentityguru.com/wordpress/2010/03/21/when-naming-goes-bad-oriental-mix/comment-page-1/#comment-5001 Cadillac Rojo Mon, 22 Mar 2010 23:43:30 +0000 http://www.brandidentityguru.com/wordpress/?p=1488#comment-5001 In Spain, we usually associate "oriental" with "asian" so I don´t thing this is a bad name. Fonseca In Spain, we usually associate “oriental” with “asian” so I don´t thing this is a bad name.

Fonseca

]]> By: BIG Kahuna http://www.brandidentityguru.com/wordpress/2010/03/21/when-naming-goes-bad-oriental-mix/comment-page-1/#comment-4999 BIG Kahuna Sun, 21 Mar 2010 22:48:51 +0000 http://www.brandidentityguru.com/wordpress/?p=1488#comment-4999 Via Facebook: Anett Parrott: my mind: Asian = people Oriental= objects, things, food Whatever floats the boats since advertising is a creative market...hmmm Via Facebook:

Anett Parrott: my mind: Asian = people Oriental= objects, things, food Whatever floats the boats since advertising is a creative market…hmmm

]]> By: Annmarie W. http://www.brandidentityguru.com/wordpress/2010/03/21/when-naming-goes-bad-oriental-mix/comment-page-1/#comment-4998 Annmarie W. Sun, 21 Mar 2010 22:33:48 +0000 http://www.brandidentityguru.com/wordpress/?p=1488#comment-4998 I see no problem in calling it an Oriental Mix. You're talking about food, not about people. It is not objectionable to refer to oriental cuisine. Oriental in the true sense of the word means "Eastern". Oriental can also mean "Lustrous & valuable" (as in oriental pearls), so this double entendre could actually be good in marketing this snack mix. I see no problem in calling it an Oriental Mix. You’re talking about food, not about people. It is not objectionable to refer to oriental cuisine. Oriental in the true sense of the word means “Eastern”. Oriental can also mean “Lustrous & valuable” (as in oriental pearls), so this double entendre could actually be good in marketing this snack mix.

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